Fundamentals in Digital Marketing

Unlocking Essential Knowledge for Your Digital Journey
Duration 30 mins
LKR 15,000

Embark on a journey into the digital landscape!
By 2028, the digital marketing market is projected to significantly grow to
USD 24.1 billion. Picture nearly 6 billion internet users by 2027! This uptick opens doors to expanded possibilities for digital marketers.

(Source: Expert Market Research)

Stay ahead in the rapidly evolving digital marketing landscape. Brands are prioritizing their online presence more than ever, making fundamental knowledge vital. Now's the ideal time to dive in, begin your career, and join the digital revolution. Our course guides you to success. Learn fast, launch your career, and lead in the digital transformation – act swiftly, the digital world waits for no one!

Here is what you can look forward to in this 30 minutes course

👋 Digital Marketing Basics: Get the scoop on why, where, and what digital marketing is all about to build a strong foundation.

🚀 Channel Snapshot: Explore key online channels for a quick understanding of how each helps you get noticed and connect with people.

💡 Goal-Setting Skills: Learn how to set clear goals in digital marketing for a focused and measurable journey.

🛠 ️Audience Insights: Get to know your audience better to tailor strategies that match their likes and needs.

🚀 Content Essentials: Recognize the importance of great content, touch on SEO basics, and peek into paid ads, social media, email marketing, analytics, strategy, and continual improvement for a quick grasp of digital marketing essentials.

Who is this program for?

Ideal for students exploring the digital world, recent graduates entering the marketing field, or anyone looking to explore the potential of the Digital Marketing industry, this program is tailored for freshers in digital marketing.

Certificate in Digital Marketing program certificate

Participants can secure their certificates upon the successful completion of the free course and by successfully answering a brief quiz.

Your recognition awaits – commence your journey now!

Your Trainer

Tharindu Karunarathne

Manager - Marketing & Communication | Phoenix Industries

Tharindu is an accomplished marketing professional with over 10 years of experience in Branding, Sales, and Digital Marketing. His track record includes leading successful marketing campaigns for product launches, rebranding, and relaunching initiatives. Tharindu's dedication to customer commitment was recognized when he received the Best Customer Commitment Superstar award from Daraz for his outstanding contributions during his tenure as Assistant Manager for Marketing & E-Commerce. Currently serving as Manager for Marketing and Communication at Phoenix Industries, Tharindu has also held roles at Diesel & Motor Engineering PLC (DIMO) and Amana Takaful PLC. He is a Member of the Chartered Institute of Marketing (UK) and an Associate Member of the Sri Lanka Institute of Marketing (AMSLIM). Furthermore,Tharindu is a professional with a Master's of Business Administration from the University of Wolverhampton (UK).