Diploma in Digital Driven Marketing

Become a full stack marketer in just 12 months!

12 months

In-person Sessions

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Presenting the groundbreaking Diploma in Digital Driven Marketing program, a game-changer in the realm of digital marketing education in Sri Lanka. Become a Full-Stack Marketer in just 12 months. Learn from industry experts and gain hands-on experience in all aspects of digital marketing. Apply your skills to real-world projects and make an immediate impact in any organization.
Enroll today and start your career in digital marketing!

Learning Outcomes

Progress seamlessly from basic to advanced levels in the realm of digital marketing.

Learn the art of executing digital marketing campaigns with precision.

Take charge of developing and promoting your own website for optimal online presence.

Develop and refine your data analysis skills to make informed decisions.

Stay abreast of the latest industry developments and seamlessly integrate them into your strategies.

Cultivate practical business skills that translate theory into tangible results.

Build essential soft skills to boost your confidence as a marketer.

Who is this program for?

Students after G.C.E. Advanced Level (A/L)

Marketing/Management undergraduates

Marketing/Management graduates

Upon successful completion of The Diploma in Digital Driven Marketing Program, you will receive a certificate and an APIDM Certified Digital Badge to easily share your achievement on LinkedIn and other platforms.

Program Outline

Semester 1

Module 01: Business context

Module 02: Introduction to Internet and Websites

Module 03: Principles of Marketing and Consumer Behavior

Module 04: Marketing and Sales Management

Module 05: Fundamentals of Digital Marketing

Module 06: Emerging Marketing Technologies

Module 07: Business Ethics

Module 08: Soft Skills Development

Module 09: Personal Mastery for Digital Citizens

Module 10: Toastmasters Speech Craft Program

Semester 2

Module 11: Digital Marketing Strategy

Module 12: Digital Marketing Communication & Content Marketing

Module 13: Social Media Marketing

Module 14: Display & Video Advertising

Module 15: Search Engine Marketing

Module 16: Campaign Tracking & Analytics

Module 17: Cyber Security

Module 18: AI and Marketing Automation

Module 19: Digital Marketing Operations

Module 20: Skills Development Project

Module 01

Business context

Business Organizations and Structures

Business Industries and Trends

Principles of Business Management

Challenges for Marketers in the Digital Age

The Diploma in Digital Driven Marketing program incorporates Toastmasters Speechcraft, a condensed module designed to boost communication and leadership skills in just a few weeks. Participants get hands-on practice and personalized feedback from seasoned Toastmasters mentors, covering speech organization, body language, and effective communication techniques. The program's adaptability to diverse settings ensures a customized learning experience, highlighting confidence-building and providing networking opportunities for swift and impactful personal and professional growth.

Toastmasters International® and all other Toastmasters International trademarks and copyrights are the sole property of Toastmasters International. This website is the opinion of the creator and is independent of Toastmasters International. It is not authorized by, endorsed by, sponsored by, affiliated with, or otherwise approved by Toastmasters International.

Credly Bage of Certificate in Digital Marketing Program

Tools you'll be familiar with

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What Our Alumni Say

"As someone from a traditional advertising background, my goal was to expand my skills in digital marketing. The instructors were experienced digital marketers, ensuring that I was getting the best value for my investment.”

Amrik Daryanani

Marketing Research Analyst
"I chose APIDM for my digital marketing needs because they offer the most comprehensive and recognized program. I highly recommend APIDM because of its knowledgeable faculty, practical approach, and ongoing updates to reflect industry changes."

Charitha Dias

Product Manager
"I wanted to share my experience with APIDM: I took their course to enhance my digital marketing skills. It made a huge difference in the way I engage with my team and approach content creation."

Anojan Perinparajah

Category Manager
“APIDM has truly been a game-changer for me during the pandemic. It was 100% online, there was a lot of interaction and engagement with the trainers and fellow learners.”

Prageeth Wimalarathne

Creative Director
"The community of like-minded individuals I found through APIDM has been invaluable, providing support, inspiration, and networking opportunities. It is a transformative experience that will take your marketing skills to the next level."

Rashain Salgado

Founder & Creative Director

APIDM Certified professionals work for

The Industry Accreditation Panel

Streamlined Excellence in Digital Marketing Education: The Diploma in Digital Driven Marketing is renowned for its Industry Accreditation, a mark of excellence endorsed by a panel of industry leaders. This seal of approval guarantees that the program's content meets the highest standards, ensuring students of the program possess the most relevant and in-demand digital marketing skills in the industry.