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Blog
AI
Best AI-Assisted Google Ads and Google Analytics Support Agent – Google Gemini!
Amitha Amarasinghe
March 6th, 2025 - 4 mins read
APIDM News, Education
Shaping the Future of Integrated Media Planning: APIDM’s Exclusive Training for Dialog Axiata
Abiy Lackshmana
February 17th, 2025 - 2 mins read
LinkedIn
How One Entrepreneur Grew Her LinkedIn Followers from Zero to 100,000 in 12 Months
Shanelle Fonseka
February 2nd, 2025 - 3 mins read
AI
What Are AI Agents? A Complete Introduction to What AI Agents Are and Their Capabilities
Shafraz Ali
January 30th, 2025 - 8 mins read
LinkedIn,
Case Study: How LinkedIn Thought Leadership Ads Helped Drive $512K in ARR for a SaaS Company
Amitha Amarasinghe
January 21st, 2025 - 3 mins read
AI, Martech,
Top Digital Media Trends and Predictions for Sri Lanka in 2025
Mohenesh Chamith Buthgumwa
January 16th, 2025 - 6 mins read
What’s the Best Facebook Content Strategy for Marketers in 2025?
Amitha Amarasinghe
January 16th, 2025 - 4 mins read
APIDM News, Education
Celebrating Success: APIDM Graduation Ceremony 2024
Shafraz Ali
November 14th, 2024 - 2 mins read
AI, Martech
The Best AI Tools I Use Daily for Marketing
Keshaka Kularatne
September 13th, 2024 - 3 mins read
The Pitfalls of Going Too Broad with Facebook Ad Targeting
Amitha Amarasinghe
June 12th, 2024 - 2 mins read
Uncategorized
Clarifying the Frequently Asked Questions about the Most Visible Brands Section on Digital Outlook Sri Lanka Report
Amitha Amarasinghe
February 23rd, 2024 - 4 mins read
Martech
Navigating the Future: My Journey with Learning Generative AI
Amitha Amarasinghe
January 29th, 2024 - 3 mins read
Education, Martech
Full-Stack Marketer: Growth Through Impact & Innovation
Rozanne De Silva
January 3rd, 2024 - 3 mins read
Education
Mastering Digital Marketing: The Power of Structured Learning
Shanelle Fonseka
December 31st, 2023 - 4 mins read
Martech
Technologies Every Digital Marketer Must Be Aware Of
Shanelle Fonseka
December 31st, 2023 - 3 mins read
AI
The Transformative Role of Chatbots and AI in Customer Service
Rozanne De Silva
December 31st, 2023 - 3 mins read
AI, Martech
Navigating the Future of Personalized Marketing
Rozanne De Silva
December 31st, 2023 - 2 mins read
AI
Ethical Considerations in AI-Driven Marketing
Rozanne De Silva
December 31st, 2023 - 3 mins read
AI
Persona Prompting: A Superpower You Need to Master
Shanelle Fonseka
December 31st, 2023 - 3 mins read
AI
Content Marketing in the AI Era
Shanelle Fonseka
December 31st, 2023 - 3 mins read
AI, Martech
Impacts of AI on Digital Marketing and Essential Skills for Marketers in 2024
Rozanne De Silva
December 31st, 2023 - 2 mins read
AI, Martech
Social Media Marketing in the Age of AI
Rozanne De Silva
December 31st, 2023 - 3 mins read
AI, Martech
The Role of Chatbots and AI in Customer Service
Rozanne De Silva
December 30th, 2023 - 2 mins read
AI, Martech
The Impact of Machine Learning on Digital Advertising
Shanelle Fonseka
December 30th, 2023 - 3 mins read
Education, Martech
Data Science in Digital Marketing
Shanelle Fonseka
December 30th, 2023 - 3 mins read
Martech
Predictive Analytics in Marketing
Rozanne De Silva
December 30th, 2023 - 2 mins read
AI, Martech
Integrating AI into SEO Strategies
Rozanne De Silva
December 30th, 2023 - 2 mins read
AI
Narrow AI: Exploring the Focused Intelligence of Specialized AI Systems
Shanelle Fonseka
December 30th, 2023 - 3 mins read
AI, Martech
The AI-Revolution in Influencer Marketing
Shanelle Fonseka
December 30th, 2023 - 4 mins read
AI
AI-Driven Content Creation: Reshaping the Creative Landscape
Rozanne De Silva
December 30th, 2023 - 3 mins read
AI
The Rise of Generative AI in Digital Marketing: 2023 Insights
Rozanne De Silva
December 30th, 2023 - 2 mins read
AI
The Rise of Generative AI in Digital Marketing
Rozanne De Silva
December 22nd, 2023 - 2 mins read
AI
Unlocking the Power of Conversational AI with Prompt Engineering
Amitha Amarasinghe
December 10th, 2023 - 3 mins read
Education
Revolutionizing Learning: AI’s Game-Changing Role in the eLearning Industry
Amitha Amarasinghe
December 4th, 2023 - 5 mins read
Martech
AI-Powered Personalization: Transforming Customer Experiences
Shanelle Fonseka
November 30th, 2023 - 2 mins read
Martech
SEO Trends 2024: Mastering the Art of Visibility
Shanelle Fonseka
November 30th, 2023 - 2 mins read
Education
Maximizing ROI: Leveraging Data in Digital Marketing
Shanelle Fonseka
November 30th, 2023 - 2 mins read
Education
The Power of the Narrative
Shanelle Fonseka
November 30th, 2023 - 3 mins read
Education
Maximizing Influence: Mastering the Art of Digital Age Influencer Marketing
Shanelle Fonseka
November 30th, 2023 - 2 mins read
Education, Martech
Navigating the World of Programmatic Advertising
Shanelle Fonseka
November 29th, 2023 - 2 mins read
Martech
The Future of Video Marketing: Trends and Predictions
Shanelle Fonseka
November 29th, 2023 - 2 mins read
Martech
Elevating E-commerce: Mastering Digital Strategies for Sales Success
Shanelle Fonseka
November 29th, 2023 - 2 mins read
Martech
Reaching Audiences on the Go: Mastering the Art of Mobile Marketing
Shanelle Fonseka
November 29th, 2023 - 3 mins read
Education
Digital Branding: Building a Strong Online Presence
Shanelle Fonseka
November 29th, 2023 - 2 mins read
Martech
Optimizing AI’s Strategic Impact in Marketing: An Guide for Senior Managers
Rozanne De Silva
November 28th, 2023 - 2 mins read
Martech
AI in Creative Strategy: From Idea Generation to In-Depth Market Research
Rozanne De Silva
November 28th, 2023 - 3 mins read
Martech
The Prompt Library: Creating and Utilizing a Dynamic Resource for AI-Driven Marketing
Rozanne De Silva
November 28th, 2023 - 2 mins read
Martech
The Essentials of Prompt Engineering for Enhanced AI Interactions
Rozanne De Silva
November 28th, 2023 - 2 mins read
Martech
Embarking on the AI Journey: A Marketer’s Primer to Artificial Intelligence
Rozanne De Silva
November 28th, 2023 - 2 mins read
Education, Martech
Generative AI: A Game-Changer in Modern Marketing
Rozanne De Silva
November 9th, 2023 - 3 mins read
Education, Martech
The Art of Telling Stories with Data: A Guide for Business Professionals
Rozanne De Silva
November 9th, 2023 - 3 mins read
Martech
How Social Commerce, Edutainment, and the Metaverse Are Revolutionizing Our World
Rozanne De Silva
October 31st, 2023 - 2 mins read
Martech
Unveiling the Digital Marketing Landscape of 2030
Rozanne De Silva
October 31st, 2023 - 4 mins read
Martech
Enhancing Customer Experience and Retention through Digital Marketing
Rozanne De Silva
October 31st, 2023 - 3 mins read
Martech
Navigating Digital Marketing: Benefits, Challenges, and Solutions.
Rozanne De Silva
October 31st, 2023 - 3 mins read
Martech
Mastering the Future: Essential Strategies and Tools for Digital Marketers in 2024
Rozanne De Silva
October 31st, 2023 - 3 mins read
Martech
Best Practices for Creating Engaging and Effective Content Marketing
Rozanne De Silva
October 31st, 2023 - 3 mins read
Education, Martech
What is Hyper-Personalization and Why It Matters in Digital Marketing
Rozanne De Silva
October 31st, 2023 - 3 mins read
Education, Martech
Transformative Trends: AI, Storytelling, and Immersive Experiences in Digital Marketing
Rozanne De Silva
October 31st, 2023 - 3 mins read
Education, Martech
A Digital Marketer’s Guide to Mastering Personal Branding and Networking
Rozanne De Silva
October 30th, 2023 - 3 mins read
Education, Martech
Secure Your Digital Marketing Strategy: Steer Clear of Mistakes
Rozanne De Silva
October 30th, 2023 - 2 mins read
Education, Martech
Maximize Digital Marketing Success With AI
Rozanne De Silva
October 30th, 2023 - 3 mins read
Education, Martech
Harnessing the Power of Online Reviews
Rozanne De Silva
October 30th, 2023 - 3 mins read
Education, Martech
Mastering the Power of Content Writing: A Comprehensive Guide for Digital Marketers
Rozanne De Silva
October 30th, 2023 - 4 mins read
Education, Martech
Mastering SEO: Effective Strategies for Skyrocketing Your Website’s Visibility
Rozanne De Silva
October 28th, 2023 - 3 mins read
Education, Martech
Demystifying the Basics: A Comprehensive Beginner’s Guide to Digital Marketing
Rozanne De Silva
October 28th, 2023 - 3 mins read
Martech
The Evolution of AI: Unraveling the Distinction Between Generative AI and Traditional AI
Rozanne De Silva
October 25th, 2023 - 3 mins read
Uncategorized
The Pillars of Modern Digital Marketing: Data, Analytics, and Mobile Attribution
Amitha Amarasinghe
October 18th, 2023 - 2 mins read
Martech
The Rise of Super Apps and What They Mean for Digital Marketers
Rozanne De Silva
October 12th, 2023 - 4 mins read
Martech
The Power of Short-Form Video Content in Digital Marketing
Rozanne De Silva
October 11th, 2023 - 4 mins read
Martech
How to Leverage TikTok for Business: Tips for Digital Marketers
Rozanne De Silva
October 11th, 2023 - 6 mins read
Education, Martech
The Metaverse and Its Impact on Digital Marketing
Rozanne De Silva
October 11th, 2023 - 4 mins read
Education
Hitting Digital Boundaries: Crafting a Winning Innings in the World of Digital Marketing
Rozanne De Silva
September 29th, 2023 - 3 mins read
Education
An Agile Mindset in Digital Marketing: Here’s Why You Need It
Rozanne De Silva
September 28th, 2023 - 4 mins read
Education, Martech
Magical Micro-moments: Creating Content for Today’s Mobile Consumer
Rozanne De Silva
September 28th, 2023 - 3 mins read
Education, Martech
Graphic Design Basics To Get You Started on Creating
Keshaka Kularatne
September 27th, 2023 - 7 mins read
Education, Martech
Exploring High-Potential Careers in the Digital Marketing Industry
Rozanne De Silva
September 27th, 2023 - 4 mins read
Education
A Growth Mindset: A Must-Have for Digital Marketers
Rozanne De Silva
September 27th, 2023 - 4 mins read
APIDM News
APIDM Certification Ceremony 2023
Rozanne De Silva
September 27th, 2023 - 3 mins read
Martech
AI in Digital Marketing: Navigating the Ethical Landscape
Rozanne De Silva
September 27th, 2023 - 3 mins read
Martech
Guarding Against Bias and Misinformation in AI-Generated Content
Rozanne De Silva
September 27th, 2023 - 4 mins read
Martech
Generative AI in Digital Marketing: What You Need to Know
Rozanne De Silva
September 27th, 2023 - 3 mins read
Martech
Human-AI Collaboration: Navigating the Evolving Landscape of Digital Marketing
Rozanne De Silva
September 27th, 2023 - 4 mins read
Martech
The Potential of AI in Your Digital Marketing Strategy
Rozanne De Silva
September 25th, 2023 - 2 mins read
Martech
The AI Revolution: How Artificial Intelligence is Disrupting Search
Rozanne De Silva
September 25th, 2023 - 4 mins read
Education
The Digital Marketing : A Path for All Career Stages
Rozanne De Silva
September 25th, 2023 - 3 mins read
Education
Lucrative Digital Marketing Careers After A/Ls
Rozanne De Silva
September 25th, 2023 - 2 mins read
Education
Unlocking Success in Digital Marketing: The Power of Practical Skills and Qualifications
Rozanne De Silva
September 24th, 2023 - 2 mins read
Education
The Power of Copywriting and Content Creation
Rozanne De Silva
September 21st, 2023 - 2 mins read
Education
A Guide for Aspiring Digital Marketers
Rozanne De Silva
September 21st, 2023 - 4 mins read
Education
Personalization in Digital Marketing : Get to the Heart of the Matter
Rozanne De Silva
September 21st, 2023 - 3 mins read
Education, Martech
Embracing the Digital Shift: Navigating the Transformative Marketing Landscape
Rozanne De Silva
August 31st, 2023 - 3 mins read
Education
Revolutionizing Your Marketing: The Resurgence of Email Newsletters
Rozanne De Silva
August 31st, 2023 - 4 mins read
Martech
How Artificial Intelligence is Taking over Digital Marketing Landscape
Rozanne De Silva
August 29th, 2023 - 4 mins read
APIDM News
The APIDM Difference: Transforming Executives for Digital Marketing Excellence
Rozanne De Silva
August 29th, 2023 - 3 mins read
Education
Digital Skills Training vs. Academic Qualifications: Navigating the Digital Marketing Career Landscape
Rozanne De Silva
August 29th, 2023 - 3 mins read
Education
The Power of Doing: How Practical Skills Set Digital Marketers Apart
Rozanne De Silva
August 29th, 2023 - 3 mins read
Education, Martech
Data Science: Spearheading CRM with the Power of Data
Rozanne De Silva
August 28th, 2023 - 3 mins read
Education
Building Bridges in the Digital Marketing Universe: The Power of Networking
Rozanne De Silva
August 28th, 2023 - 4 mins read
Education, Martech
Social Media Mastery: Redefining Audience Engagement for Seasoned Marketers
Rozanne De Silva
August 28th, 2023 - 3 mins read
Education
Overwhelmed with Digital? Level Up Your Prowess. Stay Relevant in the Digital Age
Rozanne De Silva
August 28th, 2023 - 4 mins read