A Digital Marketing professional with over 20 years of experience, Amitha is one of the earliest adopters to the digital transformation wave in the profession of marketing. He is one of the most experienced digital strategists in Sri Lanka, and spearheaded digital strategy for some leading local and multinational brands.

Amitha also worked as the Chief Operating Officer for Neo@Ogilvy, one of the global advertising giants and served many local and multinational brands from 2010 to 2020. He is a visiting lecturer at the University of Sri Jayewardenepura on the subject of Digital Marketing, and he is the lead trainer at the Asia Pacific Institute of Digital Marketing ( APIDM ).

As lead trainer at APIDM, he has upskilled more than 5,000 professionals and continues to guide businesses with advanced digital marketing, eCommerce, and AI-driven strategies. He has addressed many forums in the Digital Marketing and technology field held in Colombo, Mumbai, and Cambodia.

Amitha obtained his bachelor’s degree in Marketing from the University of Sri Jayewardenepura and obtained a Master of Business Administration degree from the Postgraduate Institute of Management at the same university.